ABOUT THE BOOK Power and Influence: Mastering the Art of Persuasion ANNOTATION The highly acclaimed national bestseller, now in paperback, Power and Influence is an invaluable primer for those already in power and those who desire it. "Bob Dilenschneider...a man who has been on the front lines where expertise and experience are all that counts."--Larry Speakes, White House Press Secretary, 1981-87. "The authoritative handbook on leadership stategies."-- Publisher's Weekly. Index. FROM THE CRITICS Publishers Weekly ``What do people know who are able to exert influence and advance their careers? What is the secret that they understand so well?

I would say that they grasp a very simple relationship: the connection between communication, recognition, and influence," contends Dilenschneider, CEO of the public relations firm Hill & Knowlton, in this authoritative handbook on leadership strategies. He argues that heightened competition and corporate takeovers have created an extremely volatile and challenging business climate, and draws on his own experiences in coping with crises (e.g., the cyanide contamination of shipments of Chilean grapes to the U.S. in March 1989) by cultivating good relations with the ``iron triangle" of press, government and special interest groups. Quality work and accountability, Dilenschneider stresses, are an executive's basic responsibilities, while open, ethical communication remains a crucial skill.

Public  Relations,  Persuasion  (Psychology),  Public  Relations  Consultants  --  Professional,  Ethics